Victor Gabry is an SEO specialist and WordPress developer with deep expertise in technical SEO, automation, digital PR, and performance-driven strategy across WordPress, Magento, and Wix. He has led high-impact SEO and link-building initiatives for major brands such as Canva and has been recognized as one of Brazil’s Top 40 SEO Professionals in 2024. His work blends advanced tooling, data analysis, and strategic execution. Victor is also pursuing a master's degree in Information Science, where he researches SEO, network analysis, and AI-driven methodologies for digital growth.
Your company invests heavily in Google Ads. Campaigns running 24/7, thousands in monthly budget, a dedicated team constantly optimizing bids and creatives. But: CPC keeps rising; Quality Score is stagnant; Conversions aren’t improving proportionally to investment. The problem isn’t necessarily Ads execution – it’s that you’re optimizing a channel in isolation, ignoring that Google evaluates […]
Posts on your blog are as constant as Fashion Week. Seasonal lookbooks, fashion week trends, styling tips, collection reviews… But when someone searches for “how to wear oversized blazer” or “fall winter 2025 trends,” you don’t appear. Major fashion portals and established magazines dominate results, while your content—often more authentic and detailed—remains invisible buried on […]
Your newsroom publishes 50, 100, maybe 200 stories per day. Journalists work against the clock, editors review in a rush, and the CMS automatically pushes content to the site. But when a reader searches for “2024 election results” or “highway accident today,” your portal doesn’t appear. The story is published, the journalism is solid, but […]
Your e-commerce has competitive products, excellent photos, and descriptions with everything a devoted customer looks for. But when a buyer searches for what you sell, your site doesn’t appear. Or worse: it appears, but it’s so slow that visitors give up before filling their cart. Most store owners blame competition or insufficient ad investment, without […]
The online fashion market is one of the most competitive categories in global ecommerce. While you’re organizing your new spring-summer collection, your competitors are fighting for the same keywords in search results. The difference between selling on the first page and disappearing on the third can be the on-page optimization you did (or failed to […]
If you work at a tech startup, you’ve probably heard that “content is king.” But here’s a truth few mention: having the world’s best content means nothing if Google can’t crawl, index, and understand your site correctly. Just as the best book is worthless if no one reads it, if no one can find you, […]
Every university needs students, and today the way to stand out is to be found by them before enrollment. As if competing with other educational institutions weren’t enough, academic websites now face off against educational blogs, course platforms, and even independent content creators. In this landscape, building topical authority has shifted from being a competitive […]
Moving to the next frontier is always exciting. New markets, new opportunities, exponential growth. But then you realize that your perfectly optimized site that ranks on the first page for important terms in your local market simply doesn’t appear in search results in other countries. You translate all content into three languages, invest months in […]
